One platform runs your whole beauty business.
Run your storefront, payments, shipping, inventory and marketing in one system, connected to each customer’s skin profile.
Deployed and measured across 17+ countries
Everything a beauty business runs on, in one place.
Your tools share the same customer profiles, stock records and skin data.
“We had stores. We didn’t have strong digital infrastructure. Oyster built our entire digital business: inventory, storefront, skin analysis, fulfilment. All of it. In three months, not years.”
Mr Chika UgwuokeDirector, TulipOne skin analysis connects the tools.
A customer’s skin analysis informs product recommendations, restocking, email campaigns and product development.
Sell it, get paid, cash out. In one place.
Track storefront orders and payments in one ledger. Take payments and withdraw funds from the same app.
Explore the Retail OS tour ↗
Every order, from your shelf to her door.
Stock, orders, fulfilment and tracking move as one flow. You always know what is selling, what is running low, and exactly where every package is.
See fulfilment ↗
Know every customer. Bring her back.
Each customer profile connects skin analysis with order history. Use it for email, gifting, ads and restock reminders.
Explore customers ↗One login. The whole toolset.
Illustrative Retail OS tour. Follow the tools below through a typical order. These are product screenshots and feature explanations, not a live merchant account.
Prepare the shop. Start with the storefront and inventory: organise the catalogue, check what is available and connect the products customers can buy.
Follow the order. Orders, payments and payouts show the commercial steps. Shipping and inventory support fulfilment once the order is placed.
Plan the next visit. Customer profiles, campaigns and analytics connect the purchase with the next customer conversation. Book a demo to tour a configured storefront.
Manage your tools together, using shared customer profiles, stock records and skin data.
Commerce
Storefront
Your branded shop, online and in store.
Payments & payouts
Take payment, then withdraw your funds.
Orders & shipping
Fulfil and track every order to the door.
Inventory
Live stock across every location.
Growth & retention
Customers (CRM)
Every shopper, with her skin on file.
Email & campaigns
Reach the right customers automatically.
Gifting & vouchers
Gift cards, vouchers and discounts.
Ads & banners
Promote across your own channels.
Intelligence & build
Skin analysis
Measures 15 markers of skin in seconds.
Analytics
See what is selling, and why.
Widget & API
Embed it anywhere, or build on it.
Integrations
Connect Shopify, Woo and Klaviyo.
The businesses already running on it.
Established beauty brands and retailers moved their whole operation onto Retail OS, and grew.
“The analytics show us exactly which products each customer’s skin actually needs. We stopped guessing our range, and sell-through climbed quarter after quarter.”
Mr Chika UgwuokeDirector, Tulip
“Oyster does not just sit on a website. Their AI actively recommends our products to the right African customers across our retail network.”
Zaguia SarraHead of Partnerships, LuvumIt drops into the stack you already run.
WooCommerce JavaScript widget 
React Native SDK Webhooks Live in your store by tomorrow.
A 30-minute scoping call, your catalogue, your branding. We move you off the dozen tools you juggle today, and your whole business runs on one login from day one.
Get your deployment plan ↗Stop running your business across a dozen apps.
Bring your catalogue and your brand. We move you onto one platform that runs the whole thing, and knows every customer’s skin. You go live within two hours.